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MEDIA RELATIONS

PBPR continues to embrace new and distinct ways of elevating their clients' presences by targeting modern media avenues, as well as leveraging long-established relationships. Through their curated network of media and industry influencers, and strong imagery, PBPR clients are consistently distinguished in the media marketplace.

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SOCIAL MEDIA

With access to over 1.2 million followers in Austin alone, PBPR’s social media emphasis keeps clients abreast of trends in an ever-changing environment. With a discerning eye for style and brand image, PBPR elevates social media presence, engages audiences and achieves social following and loyalty.

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CONNECTIONS + PARTNERSHIPS

In 2002, the Austin American-Statesman noted Paula Biehler as a key player in the delivery of national media attention to the burgeoning Austin dining scene. This, combined with their longtime affiliations with hospitality and culinary groups, nonprofits, business and civic organizations, and professional associations, as well as their alliances with many of Austin’s key influencers and decision makers, has positioned PBPR as the go-to contact for the hospitality industry in the Central Texas region.

PROMOTIONS + EVENTS

PBPR has a history of serious parties. Whether a media event, book signing, restaurant opening or culinary festival, PBPR’s experiential marketing tactics thoughtfully engage patrons and influencers. From the guest list to event day, PBPR provides creative input, invaluable resources and logistical support for special events.

STRATEGIC PLANNING

PBPR carefully crafts and executes customized plans that align with their clients’ brand identity and meets their targeted goals, ensuring consistent exposure and long-term sustainability in the media market and dining community.